The Pros and Cons of Offering 24/7 Emergency Services

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Trivia Question❓

Which popular delivery platform became known for “always-on” service, helping local restaurants reach customers at any hour?

Answer at the bottom of the newsletter

The Pros and Cons of Offering 24/7 Emergency Services

The idea of offering 24/7 emergency services can be appealing for many home service businesses. Homeowners love the promise of round-the-clock availability, and it’s easy to see how being the company they call in a pinch could boost your bottom line. But before making that commitment, it’s important to weigh the benefits against the potential strain it can place on your team, your resources, and your work-life balance.

Offering emergency service increases your visibility and value. When a customer has a burst pipe at midnight or a broken heater during a snowstorm, the company that answers the phone becomes the hero. These situations often come with higher price tags, and many clients are happy to pay a premium for fast response and peace of mind. That added revenue can be a major plus, especially in slower seasons or competitive markets.

It also sets your business apart. Many service providers close up shop at 5 p.m. and disappear until morning. Being available outside of traditional hours builds a reputation for reliability, which can lead to more word-of-mouth referrals and loyal clients who trust you to come through when it matters most.

However, the operational challenges are real. Staffing emergency shifts or being on call can lead to burnout if not managed carefully. You may need to rotate availability among your team, outsource after-hours call handling, or set boundaries around which emergencies truly warrant a middle-of-the-night visit. Clear protocols and defined service areas can help ensure you’re not running yourself ragged for jobs that aren’t worth the effort.

There’s also the question of quality control. Emergency jobs are often rushed, emotional, and performed under pressure. If your team is tired or overwhelmed, the risk of mistakes increases. Having clear training and expectations around emergency service delivery is essential to maintain your standards.

Some businesses find a middle ground by offering “extended hours” instead of full 24/7 service. Others only make emergency visits available to existing customers or service plan members. These options provide flexibility while still creating a sense of priority access.

In the right context, emergency service can be a smart way to grow your business and stand out. The key is knowing your capacity, protecting your team, and delivering with the same care you bring to every job—no matter what time the call comes in.

Keep hammering away and we'll talk soon!

The Home Pro Heroes Team

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💡 Answer to Trivia Question:

Uber Eats—offering late-night and weekend deliveries expanded the market for restaurants and enhanced convenience for consumers.

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